Case Study: Birch + Fog Generates 35% Increase In Traffic
We recently got in touch with a brand that ran a giveaway that generated some awesome results in the cannabis industry. See what their contest was, how they marketed it and the results they achieved. Our retention rates were high, our conversion rates well above industry standards, and our NPS (Net Promoter Score) sat at 87… so why did our growth stall? People love novelty, especially Millennials and Gen-Z. We had a few reliable tactics up our sleeve to serve our growth strategy, but we just weren’t seeing the growth we were accustomed to. Rather than blame the world, though, […]
Top 6 Contest & Giveaway Marketing Tactics For Viral Growth
Contests & giveaways can be the most viral campaign you ever run or a huge time suck. The ability to incentivize people with prizes and rewards can be a powerful way to collect a huge amount of emails, followers, and awareness. Some of the largest companies in the world run them to keep growth at a constant rate. Universal Music, Amazon, Oprah and thousand more. Building the giveaway is only half the job, promoting it is the other. That’s why we wanted to share these top giveaway marketing tactics to make your campaign go viral! Below is a Q&A session […]
How to Avoid Rookie Webinar Mistakes With JetWebinar
Webinars are one of the best ways to get in front of your target audience, provide value then push for a sales conversion. The only issue is, webinars are a balancing act between science and beauty. This interview will take you through the ins and outs of producing awesome webinars that convert. Henry started out being obsessed with online messenger chat, video broadcasting and working door to door selling a video service. He then got connected to Brandon who is the technical co-founder of JetWebinar. Brandon built JetWebinar then partnered up with Henry to scale the company. Listen to start […]
6+ Landing Page Optimization Tips From Suneet At CrazyEgg
The best ad, the best targeting, the best funnel in the world can’t make up for a landing page or website that does not convert. Landing page optimization is something you probably aren’t doing but need to! That’s why we hung out with Suneet from CrazyEgg to go over what you should and shouldn’t be doing when it comes to landing page and website conversion optimization. Listen in to improve your landing page conversion rates ASAP! Doubling your business might not be as hard as you think. 👇 FREE Guide: 7 Growth Hacks That Will Quickly Improve & Grow Your […]
The Simple Guide to Blockchain Marketing Using Viral Contests
Are you building a product or service that involves blockchain technology, or are you planning on running a token sale, airdrop, ICO, or STO at your blockchain startup? With ‘blockchain’ being one of the primary buzzwords in today’s tech and marketing landscape, how do you help your startup stand out and show the true value of your product to your early adopters, potential users and investors? Community building, social validation and blockchain marketing! In other words: building a large following of people that see the value in your company’s vision. These followers should be willing to spread the word about you, […]
How To Improve Your Facebook Engagement Rate
Social engagement is fast becoming a strong influence on customers buyer decision making. A popular product is a good product! This growth hack will show you how to gamify your Facebook engagement rate and take it through the roof. There’re some huge reasons as to why you will want to improve your Facebook engagement rate. Your posts get better organic reach. Your posts become more “scroll stopping”. Your ad relevancy scores are better when you use the same posts in your ad campaigns (see the video below on how to do this). Using the same post in multiple ad sets helps pool your social validation. The […]
New Feature – The Gamified Growth Widget
We’re all about viral gamification and growth. That’s why we continue to innovate and improve our product month after month. So, without any more fluff, we would like to introduce the widget that’s going to grow your business like never before! See all the innovative ways you can use this new marketing tool below to grow your email list, social following, engagement and market awareness. This new feature in VYPER will help business owners do 2 things. 1 – Add their viral contest or giveaway to any page and allow visitors to signup, complete bonus actions and check leaderboard without […]
How to Use Instagram Stories to Boost Your Business
As social and live content consumption gets more and more popular, Facebook (who owns Instagram) continues to add features that meet those consumer demands. One of the main ones being the Snapchat duplicate “Instagram Stories” which has surpassed Snap usage. This feature within Instagram has allowed brands to deliver more interesting and up to date content. Like all “organic” social media, there are some catches. Your content does not get seen by everyone and you need to follow the below guidelines to maximize the effectiveness of this channel. On a daily basis, more than 300 million users can be found […]
6 Huge Takeaways From StartCon 2018
Jack on the VYPER team spoke at StartCon 2018 this year on scaling your business with Facebook ads and how we started VYPER using a leaderboard contest. Below he shares some of the key takeaways from the best speakers at the event! This is a direct copy and paste from his notes taken while attending so there is no fluff! ENJOY 😁 I usually take notes no matter where I am. You never know when that 1 piece of key information will show up and align all your stars. More often than not, I get an idea or solution to […]
How to Run a Giveaway & Get Viral Results
The below checklists are going to show you how to run a giveaway and guide you to viral success. These tactics, tips and growth hacks have been compiled from running over 148 giveaways and 2 years of viral marketing experience. You can apply all of the suggestions or just one, either way, it will be well worth the 10min read! I’m sure you have heard the saying “Rome wasn’t built in a day”… BUT that’s what everyone wants. The silver bullet, the growth hack to take you from 0 to 100. Faster and faster growth, month after month. Rome wasn’t […]